Designer and Senior Art Director specializing in concept-driven campaigns and visual storytelling.

ABOUT
I'm a Senior Art Director based in Zürich, with 5 years of experience developing integrated campaigns across European markets. I've worked with agencies including Publicis and Serviceplan, partnering with brands like UBS, Lufthansa, Capri-Sun & Ravensburger.

My focus is translating strategic challenges into visual solutions that work across channels – from concept development and art direction to on-set execution and brand systems. I collaborate closely with copywriters, strategists, and production teams to ensure ideas are both creatively strong and practically executable.

I'm bilingual in German and English, work comfortably in French, and have experience navigating different creative cultures across Germany, Austria, Switzerland, and France. I also integrate modern tools, including AI, to enhance my creative process – particularly for rapid iteration and visual exploration.

What drives my work is finding the clarity within complexity. Whether it's a global campaign or a brand identity project, I'm drawn to work that's conceptually grounded, visually distinctive, and built through genuine collaboration.

I'm looking for opportunities where strategic thinking and craft both matter and where there's room to push ideas forward.



CONTACT
jaredgrasser@gmail.com

SOCIAL
LinkedIn


JARED
GRASSER
ABOUT